Are Original Movies Failing at the Box Office, or Are $100M+ Oversized Budgets Killing Non-Franchise Cinema?
Digger isn’t the only high-profile original movie stumbling at the box office this season. Watching non-franchise titles struggle can feel alarming, especially when major studios use soft ticket sales to claim that general audiences only care about superhero reboots, animated sequels, and legacy IP. However, the real issue isn’t a lack of audience appetite for … Read more